Historic Downtown Riverhead [DTR]. This is the place where diverse communities find common ground, where mom-and-pops and new developments are next-door neighbors, where art and culture shape the landscape. This is the entrance to the East End of Long Island, where travelers can head south to the ocean beaches and buzzy social scene of the Hamptons, or veer north to the farm stands and wineries of the North Fork. This is a growing tourism, transportation, and cultural hub humbly nestled between the forks of eastern Long Island - with a personality all its own.

Shop small.

Shop local.

Give love.

Join us at the East End Merry Market for a festive night of shopping, food, sips, and holiday cheer as part of the Riverhead Holiday Extravaganza! Discover one-of-a-kind gifts from local makers, indulge in seasonal bites and drinks, and soak up the joyful atmosphere filled with music, lights, and community spirit.

Learn More about the East End Merry Market

Call to Vendors!

Now accepting vendors for the

East End Merry Market.

Join Now!

VISIT DOWNTOWN

THE NEXUS OF THE TWIN FORKS

Make it